Job Overview
Join AnvilApps as a Performance Marketing Specialist to drive user acquisition and growth for our mobile applications. You'll develop and execute data-driven marketing strategies across multiple channels to maximize ROI and scale our user base.
Key Responsibilities
- User Acquisition: Plan and execute UA campaigns across Apple Search Ads, Google Ads, and social platforms.
- ASO: Optimize App Store and Play Store listings for maximum visibility and conversion.
- Analytics: Analyze campaign performance and provide actionable insights.
- A/B Testing: Design and run experiments to improve conversion rates.
- Budget Management: Manage marketing budgets and optimize for ROAS.
- Reporting: Create regular reports on marketing performance and growth metrics.
Qualifications & Skills
- Experience: 2-4 years in mobile app marketing or performance marketing.
- Platforms: Hands-on experience with Apple Search Ads, Google Ads, Meta Ads.
- ASO: Strong knowledge of App Store Optimization techniques.
- Analytics: Proficiency with AppsFlyer, Adjust, or similar MMPs.
- Data: Strong analytical skills and experience with data analysis tools.
- Communication: Excellent communication and presentation skills.
Why Join Us?
- Scale apps to millions of users.
- Work with cutting-edge marketing tools.
- Remote-first culture.
- Competitive salary and performance bonuses.
- Continuous learning opportunities.
How to Apply
Ready to take the next step? Send your resume and portfolio (if applicable) to careers@anvilapps.co. Make sure to include a cover letter explaining why you'd be a great fit for the role and our team.